How do you go live on tiktok

TikTok has seen huge growth the past few years. In September 2021, it crossed the one billion user mark. Add in the fact that the average user spends 89 minutes per day on the app, it’s safe to say TikTok has a massive, and very engaged, audience.

If you’re a brand, you need to be on TikTok. But once you get the hang of posting and editing a TikTok video, you may be wondering if you should go live.

Going live gives you another way to connect with your fans. Perhaps more importantly, it allows you to connect with your most loyal fans. Fans who watch TikTok Live are particularly interested in your brand and what’s new with you. 

  • What can you do on TikTok Live?
  • How to go live on TikTok
  • Can anyone go live on TikTok?
  • 7 TikTok Live tips and tricks
  • It’s time to go Live

What can you do on TikTok Live?

You can stream all sorts of things on TikTok Live. For example, you can:

  • Film your team participating in the latest TikTok challenge.
  • Host a live Q&A with your most loyal customers.
  • Host an interview or AMA with one of your partner influencers.
  • Go behind the scenes at your office, a special event, or at your product factory.
  • Share a hot take on a viral topic that’s relevant to your brand.
  • Walk viewers how to use your product with a live tutorial.

How to go live on TikTok

Ready to go live on TikTok? Here’s what to do.

  1. Open up TikTok.
  2. Tap the Plus (+) sign button on the bottom of your screen.
  3. Swipe to LIVE.
  4. Choose an image and title for your stream.
  5. When you’re ready to go live, tap “Go LIVE.” After a three-second countdown, your live stream will start.
  6. Tap the three dots at any time to add special effects, flip your camera, filter comments, or add moderators during your TikTok Live.
  7. When you’re done streaming, tap the power button. This will end your LIVE and your live stream will vanish from the TikTok feed.

Can anyone go live on TikTok?

FYI: You must be 16 years old and have at least 1,000 followers to go Live on TikTok. Otherwise, you will not see the option to go Live after you click the Plus (+) sign button. 

Don’t want to wait that long to go Live? Try contacting TikTok support to unlock Live for your brand. 

  1. From your TikTok profile, tap the hamburger menu. Go to “Settings and Privacy.”
  2. Tap on “Report a Problem.”
  3. Tap “I can’t start a LIVE.”
  4. Select No under “Is your problem resolved?”
  5. In the “Send us your feedback” box, explain that your brand’s followers want you to go Live, and ask TikTok if they can enable it for you.
  6. Hit the Report button and hope for the best!

7 TikTok Live tips and tricks

Before you break out your smartphone, take a look at these best practices before going live:

  1. Stream during primetime. It’s better to go live when your followers are online. Review your analytics to find out when that is, or rely on your best judgment (probably better to go live at 3 p.m. vs. 3 a.m., for example).
  2. Don’t overstay your welcome. You can stream for up to an hour, but it’s always good to leave people wanting more. TikTok recommends keeping your Live to around 30 minutes or less. 
  3. Handle the basics. Test your wifi, charge your phone, and ensure your lighting looks great. Film from a place with little background noise, if possible.
  4. Have a plan. Part of the beauty of a livestream is the imperfection. There will be goofs and gaffes, and that’s okay. But, you don’t want to be completely lost at sea. Have a rough outline for what you want to discuss.
  5. Ask questions. Engage your audience during your TikTok Live. Ask them questions and encourage them to respond in the comments.
  6. Be predictable, but have fun with it. Consider setting a schedule for your TikTok Lives so fans know when to tune in. You can always sprinkle in surprise streams to keep them engaged.
  7. Use the analytics. TikTok Analytics can reveal metrics like how many new followers your Live generated, how long you went live, and how many watched your Live overall.

It’s time to go Live

You’re now ready to film a fantastic TikTok Live. Ready to do more with your social media? Contact Your Marketing People to discuss how we can boost your views, followers, and more.

How do you go live on tiktok

At this point, you’d have to be living under a rock to have never seen a video from TikTok. Many TikTok videos are expertly edited, complete with cool transitions or funny filters. But did you know that you can actually live-stream on TikTok? So instead of editing the perfect video, you can just broadcast a live performance to all of your followers. As long as you’ve built up a little following on the platform, you’ll be able to go live with just a few taps and connect with your followers in real-time.

Want to learn how to go live on TikTok? You’re in luck. This article will teach you how to live-stream on TikTok and what you need to do to enable this feature.

How do you go live on tiktok

What is TikTok Live?

TikTok Live is when you live-stream on the platform for all of your followers. But if you make your TikTok Lives public, then it’s a great chance for other people on TikTok to discover you for themselves. 

How do you go live on tiktok

While TikTok is still primarily known for uploading created videos, TikTok Live offers a nice alternative to that. It gives creators a chance to go beyond what’s trending on TikTok and have a more intimate interaction with their followers. And the best content creators will also think of ways they can do a live performance of the type of content people are already used to seeing from them.

  • How do you go live on tiktok
  • How do you go live on tiktok

1. Open the app, tap +, and select Live

When you first open TikTok, you’ll see the camera icon with the plus sign in the middle. Tap on that icon. You’ll then see Live under the record button, similar to the place where it reads Camera and Templates.

2. Choose a thumbnail and write a title for your broadcast

This step is perhaps a little more important than you might think when you’re in the moment. Both the thumbnail and the title will help other people find your stream. So while you primarily go live for your followers, making your live video public can expand your audience even more.

3. Tap Go Live

Finally, tap the option that reads Go Live. And seriously, that’s it. That’s all there is to go live on TikTok. Once you confirm that you’re broadcasting, you can do things like flip the camera, add effects, and filter comments.

How many followers do you need to go live on TikTok?

Unlike some of the other social media networks, TikTok has a couple of requirements before you can live on TikTok. The biggest stipulation is that you have to have at least 1,000 followers. If you don’t have that many followers, then you won’t even see the option to go live.

If you feel like that 1,000-follower requirement is a high barrier, you’re not alone. But TikTok didn’t just arbitrarily choose that number. Since the app caters to a younger audience, TikTok has gotten a bit of pressure to better monitor and moderate the content shared by its users. The hope is that once a user reaches 1,000 followers, they should be pretty familiar with the platform and know what content they should and shouldn’t be posting. It all comes down to making sure TikTok remains a safe place for all of its users.

Why can’t I go live on TikTok?

Having 1,000 followers isn’t the only requirement. While TikTok allows 13-year-olds to sign up for accounts, you have to be 16 to go live. And that’s mostly for the sake of security. This is just one of the safeguards TikTok has in place to keep the platform safe for everyone on there.

Now, if you just turned 16 or recently hit 1,000 and don’t immediately see the option go live, don’t worry. It takes a little while for TikTok’s records to update, so you might need to give it a couple of days before you have the option to use TikTok to live-stream.

But the good news for the creators that are over 18 is that there’s an additional feature unlocked for you. That feature is Gifts. Users will now be able to send you gifts, both digital and physical, when you go Live on TikTok. Think of it like a virtual tip jar that people can award you with if they’re enjoying your content.

  • How do you go live on tiktok
  • How do you go live on tiktok

As long as you meet the requirements mentioned above, you’re ready to go live. TikTok has gone to great lengths to make broadcasting as simple as possible. So, here are the three very easy steps to go live on TikTok.

Hopefully, you found this article helpful — especially if you’ve been wondering how to go live on TikTok. Going live for the first time can always feel a little intimidating. But the good news is that as long as users meet the requirements, anyone can do it.

This was about:
  • TikTok

Why can't I go live on TikTok?

You need 1,000 followers to go live on TikTok. And, you need to be at least 16 years of age.

Do you need 1000 followers to go live on TikTok?

How many followers do you need to go live on TikTok? To access the Live feature on the TikTok app, you must have at least 1000 followers. To access some of TikTok's features, like adding a link to your profile bio, you can find workarounds like switching to a Business account.