Who won the first televised presidential debate

Which presidential campaign produced the first nationally televised debate? The typical answer to that question is 1960, Kennedy v. Nixon. In fact, the first televised debate occurred four years earlier, when Democratic candidate Adlai Stevenson challenged incumbent Republican president Dwight Eisenhower—but those two men did not appear in the debate. Instead, on November 4, 1956, two surrogates debated the issues on network television: for the Democrats, former First Lady and party icon Eleanor Roosevelt; for the Republicans, the senior senator from Maine, Margaret Chase Smith. That’s right—the first televised presidential debate featured two women.

By 1956 Margaret Chase Smith was in her second term in the Senate and had known Eleanor Roosevelt for two decades. “I respected and admired Mrs. Roosevelt for her intelligence and active leadership,” wrote Smith in her autobiography. Smith had been a frequent visitor to the Roosevelt White House and had appeared on the First Lady’s radio program. They both published a daily newspaper column. By 1956 both women routinely appeared on lists of America’s most admired women.

As the 1956 campaign began, Roosevelt emerged as Adlai Stevenson’s strongest advocate. She played such a crucial role in cinching his nomination that she became known as the “Heroine of the Convention” and then proved to be a skilled campaigner. Senator Smith also was a seasoned politician by this time. She gained national attention in 1950 when she took on Joe McCarthy, became the first woman to serve on the Armed Services Committee in 1953, and in 1954 easily trounced her opponent to gain reelection. When the Republican National Committee was looking for a worthy opponent for Eleanor Roosevelt, Smith was the logical choice.

The forum for debate was the CBS program Face the Nation, then in its second season, and this was the first time a woman appeared on that program. Although Smith was not yet sure of her debating skills, she was confident that she could offer a strong argument in support of Eisenhower. For that reason, she insisted on a two-minute closing statement, and CBS reluctantly agreed. Smith then carefully calculated choices in wardrobe and hairstyle, to provide a contrast to the more grandmotherly Roosevelt. She also considered demeanor. She had to be forceful, but polite; knowledgeable, yet demure. “I would answer the questions as briefly as possible,” Smith decided, and in an “even-pitched tone.”

The event took place two days before the election, and focused almost entirely on issues of foreign policy. As planned, Smith remained poised and taciturn, a strategy that allowed the more talkative Roosevelt to dominate—until the closing statements. Then, Smith offered a forceful, concise argument that touched on many key issues. “What was surprising” about the final statement “was my abrupt change in delivery,” Smith recalled. “It was not the soft, restrained, measured delivery” of the debate; rather, “it was a biting staccato.” This change in demeanor unnerved and angered Eleanor Roosevelt, who refused to shake hands after the debate.

Who won the debate? Public reaction was mixed, but one thing was clear—Margaret Chase Smith was informed and articulate, and she was savvy about television. Four years later, when she again ran for reelection, Smith faced opponent Lucia Cormier in one of the first televised senatorial debates. By 1960, Margaret Chase Smith—unlike the two presidential candidates of that year—was already a veteran of TV debates.

1960 United States presidential debates

Who won the first televised presidential debate

September 26 - October 21, 1960 1976 →

Who won the first televised presidential debate

Senator John F. Kennedy (left) and Vice-president Richard Nixon (right), prior to their first presidential debate.

The 1960 United States presidential debates were a series of debates held during the 1960 presidential election among Democratic nominee John F. Kennedy and Republican nominee Richard Nixon. The four presidential debates were the first series of debates conducted for any presidential election. The next presidential debate did not occur until 1976, after which debates would become a regular feature of all presidential campaigns.

Some believe that those who listened to the first debate on radio thought that Nixon had won, while those who watched that debate on television thought that Kennedy had won.

Background[edit]

In 1960, John F. Kennedy, a senator from Massachusetts was nominated by the Democratic party as their presidential nominee.[1] He chose the Senate Democratic leader Lyndon B. Johnson as his running mate.[1] The Republican party nominated the incumbent vice president Richard Nixon as their presidential nominee, with Henry Cabot Lodge Jr., the United States ambassador to the United Nations as his running mate.[2] Most polls after the party conventions showed the Nixon–Lodge ticket having a six point lead over the Kennedy–Johnson ticket.[3]

Debates[edit]

Schedule[edit]

1960 United States presidential election debates
 No.Date and timeHostLocationModeratorParticipants
Key:
 P  Participant  
RepublicanDemocratic
Vice President
Richard Nixon
of California
Senator
John F. Kennedy
of Massachusetts

1
 
September 26, 1960
9:30 –10:30 p.m. EDT
WBBM-TV Chicago, Illinois Howard K. Smith P P

2
 
October 7, 1960
7:30 – 8:30 p.m. EDT
WRC-TV Washington, D.C. Frank McGee P P

3
 
October 13, 1960
7:30 – 8:30 p.m. EDT
ABC Studios New York City, New York
(Kennedy)
Los Angeles, California
(Nixon)
Bill Shadel P P

4
 
October 21, 1960
10:00 – 11:00 p.m. EDT
ABC Studios New York City, New York Quincy Howe P P

First presidential debate (WBBM-TV, Chicago)[edit]

First presidential debate
Date(s)September 26, 1960
VenueWBBM-TV
LocationChicago, Illinois
ParticipantsJohn F. Kennedy
Richard Nixon
Moderator(s)Howard K. Smith of CBS

The first presidential debate was held at WBBM-TV, Chicago on Monday September 26, 1960. Howard K. Smith moderated the debate with Sander Vanocur, Charles Warren, Stuart Novins and Bob Fleming as panelists. Questions were restricted to internal or domestic American matters. The format decided was:

  • Eight minute opening statements
  • Two and a half minute responses to questions
  • Optional rebuttal
  • Full broadcast of the September 26 debate

    three minute closing statements.

Nixon refused make-up for the first debate, subsequently his facial stubble showed prominently on the black-and-white television screens at the time. During the debate, Nixon started sweating under the studio lights. His light gray suit faded into the backdrop of the set and seemed to match his skin tone. Reacting to this, his mother immediately called him and asked whether he was sick. Chicago Mayor Richard J. Daley in an interview said:

My God, they’ve embalmed him before he even died.[4]

Nixon blamed his poor performance on hitting his knee on a car door in Greensboro, North Carolina, after which he had to be hospitalized for a staph infection.[5]

Second presidential debate (WRC-TV, Washington D.C.)[edit]

Who won the first televised presidential debate

The second presidential debate was held at WRC-TV, Washington D.C. on Friday October 7, 1960. Frank McGee moderated the debate with Paul Niven, Edward P. Morgan, Alan Spivak and Harold R. Levy as panelists. Questions were related to internal American matters, foreign relations, economy, etc. The format decided was:

  • No opening or closing statements
  • Each questioned in turn with optional rebuttal

Third presidential debate (ABC Studios New York and Los Angeles)[edit]

The third presidential debate was held virtually at ABC studio in Los Angeles for Nixon and ABC studio in New York City for Kennedy on October 13, 1960. Bill Shadel moderated the debate with Frank McGee, Charles Van Fremd, Douglass Cater and Roscoe Drummond as panelists. Shadel moderated the debate from a different television studio in Los Angeles. The topic of the debate was whether military force should be used to prevent Quemoy and Matsu, two island archipelagos off the Chinese coast, from falling under Communist control.[7] The format decided was:

  • No opening or closing statements
  • Each questioned in turn with two and a half minutes to answer
  • One and a half minute rebuttals optional

This debate was considered a "monumental step for television".

Fourth presidential debate (ABC studio, New York City)[edit]

The fourth presidential debate was held at ABC studio, New York City on Friday October 21, 1960. Quincy Howe moderated the debate with Frank Singiser, John Edwards, Walter Cronkite and John Chancellor as panelists. Questions were related to Foreign affairs. The format decided was:

  • Eight minute opening statements
  • Each questioned in turn with two and a half minutes to answer
  • One and a half minute rebuttal
  • Three minute closing statements.

References[edit]

  1. ^ a b Donaldson 2007, pp. 76–80.
  2. ^ Pietrusza 2008, pp. 221–228.
  3. ^ Donaldson 2007, p. 93.
  4. ^ Donaldson 2007, p. 128.
  5. ^ Fernandez, Jennifer (February 21, 2022). "Hail to the Chief: Presidential visits to Guilford County". News and Record.
  6. ^ "1960 debates". Commission on Presidential Debates. Retrieved December 30, 2014.
  7. ^ October 13, 1960 Debate Transcript.

Works cited[edit]

Books

  • Donaldson, Gary (2007). The First Modern Campaign – Kennedy, Nixon, and the Election of 1960. Rowman & Littlefield. ISBN 9780742547995. LCCN 2007004168. OL 22757375M.
  • Pietrusza, David (2008). 1960 – LBJ vs. JFK vs. Nixon – The Epic Campaign that Forged Three Presidencies. Union Square Press. ISBN 9781402761140. OL 20964234M.

Other sources

  • "1960 Debates". Commission on Presidential Debates. Retrieved September 4, 2021.
  • "September 26, 1960 Debate Transcript". Commission on Presidential Debates. Retrieved September 4, 2021.
  • "October 7, 1960 Debate Transcript". Commission on Presidential Debates. Retrieved September 4, 2021.
  • "October 13, 1960 Debate Transcript". Commission on Presidential Debates. Retrieved September 4, 2021.
  • "October 21, 1960 Debate Transcript". Commission on Presidential Debates. Retrieved September 4, 2021.
  • Shafer, Ronald G. (October 15, 2020). "Trump refused to debate virtually. But Nixon did and got the best of JFK". The Washington Post. Retrieved September 4, 2021.

Who was the first televised presidential debate between?

Which presidential campaign produced the first nationally televised debate? The typical answer to that question is 1960, Kennedy v. Nixon.

Who won the Kennedy vs Nixon debate?

However, up to 20 million fewer viewers watched the three remaining debates than the first. Political observers at the time felt that Kennedy won the first debate, Nixon won the second and third debates, while the fourth debate, which was seen as the strongest performance by both men, was a draw.

When was the first ever presidential debate?

The first general election presidential debate was 1960 United States presidential debates, held on September 26, 1960, between U.S. Senator John F. Kennedy, the Democratic nominee, and Vice President Richard Nixon, the Republican nominee, in Chicago at the studios of CBS's WBBM-TV.

What was the Nixon Kennedy debate?

The 1960 United States presidential debates were a series of debates held during the 1960 presidential election among Democratic nominee John F. Kennedy and Republican nominee Richard Nixon. The four presidential debates were the first series of debates conducted for any presidential election.